Our all-new Speedlite 470EX-AI is engineered to change the way you think about flash photography. As the world's first flash with an AI Bounce function (Auto Intelligent)*, the Speedlite 470EX-AI is equipped to detect the distance to your subject as well as the ceiling in order to calculate the ideal angle for the flash to achieve desired results, automatically. That's right, the flash head swivels in multiple directions to formulate the ideal bounce flash angle while you simply watch it work. The Speedlite 470EX-AI can even maintain defined exposure and bounce angles when you're alternating between horizontal and vertical compositions. In addition, it boasts a powerful maximum guide number of 47 (154 ft./47m) at ISO 100, a zooming flash head and numerous features for versatile and powerful flash photography.
** Wide Panel for up to 14mm coverage.
$100 Instant Savings - Offer valid January 6, 2019 12:00 a.m. through February 2, 2019 11:59 p.m. ET. Offer valid in U.S.A. only, and void where prohibited, taxed or restricted. Availability of certain items may be limited. Limit of ten of any one item per order, subject to availability. Order will be shipped to a street address in the 50 United States or the District of Columbia only. Dealers, distributors and other resellers are not eligible for this offer. Offer subject to Terms of Sale.